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This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
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Participants of this course will become familiar with the general structure of primary and secondary equity markets from a domestic and international perspective. Beginning with...
This online course explores how to build, analyze, and deploy chatbots with the help of IBM's Watson. The course also shows how to market and sell chat bot services.
In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...
This online course gives an introduction to the structure and trading conventions of the foreign exchange markets.
This online course helps to gain in-depth knowledge of the U.S. MBS market and learn about basic features of agency and non-agency CMOs as well as important types of tranches.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This online course explores the latest principles and theories in marketing and how to apply them to the hospitality and tourism industry.
This economics and finance course is an introductory survey of risk management concepts and techniques. Learners will review the role of risk regulation in financial markets,...
This MOOC teaches how to use fundamental finance tools in both management and MBA learning contexts and understand common financial situations faced in everyday life.
This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...
This online course teaches to identify, understand and learn the basics of marketing management theories with real-world business scenarios.
This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...
This online course explores a ten-step process to data-driven market segmentation analysis.
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.
This online course explores the risks and opportunities that climate change presents to financial markets. It includes opinions from a range of investment industry leaders and...
This online course helps to learn how to apply the concepts of advertising and marketing to branding.
This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.
This globalization online course focuses on the ways market-led macro-economic reforms associated with globalization (such as free trade agreements and privatization...
This online course explores how to measure, manage and analyze customer data to make effective marketing decisions.
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