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This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...
This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...
This online course helps to become an informed investor by providing learners with the essential concepts for long-term success in managing money. It gives a broad overview of...
This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.
This online course explores entry and location strategies for companies in the Chinese market.
This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.
In this course, participants will learn about how different markets around the world can interact to create value for, and effectively manage the risk of, corporations and their...
This online course teaches the fundamentals of marketing in the internet, including SEO, Google Adwords, Facebook and email marketing.
This course will equip students with concepts and tools to build operations in a way that not only supports their competitive strategy, but also allows them to create new...
This online course teaches the fundamentals of Growth Marketing in five hours of basic, intermediate and advanced marketing lessons.
This online course (MOOC) discusses how to compete on the internal European market and protect brands, products or inventions. It includes legal disciplines such as Intellectual...
This online course program gives an introduction to product management. Several individual online courses cover topics such as targeting customers, understanding user experience...
This online course teaches the basics of market structure, including key market participants and what determines a market´s development.
This online course explores a service-based approach to marketing and management to better serve customers.
This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...
This online course introduces learners to the science of business analytics with applications in a marketing context.
This online course gives an introduction to trading in the stock market, including day trading, swing trading, and financial trading. It also includes modules on topics such as...
This online course program teaches foundational data skills for marketing. This includes collecting and analyzing data, modeling marketing scenarios, and using Excel, Tableau,...
This online course helps to learn how to capitalize on understanding behavioral biases and irrational behavior in financial markets.
This online course will help to learn how companies decide on how much debt to take, and whether to raise capital from markets or from banks.
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