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This online course series teaches how to lead an organization to success by anticipating and leveraging disruptive change brought about by technology and market trends.
This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key...
This series of online courses gives an introduction to business. Participants can learn fundamental management, communication and decision-making skills. The courses include...
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This online course program explores the interconnectedness of the global capital markets with a practical emphasis on trading. It also shows how to trade assets such as options,...
This online course teaches how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.
This online course teaches how to start a YouTube channel, increase views and subscribers, and build a brand with videos.
This course will equip students with concepts and tools to build operations in a way that not only supports their competitive strategy, but also allows them to create new...
This course shows learners how understanding and targeting their market can help their business stand out from the crowd.
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
This online course explores the basics of influencer marketing and how to create branded content with influencers.
This online course program explores the core principles of social media marketing. It includes modules on topics such as content marketing, Facebook, Instagram, Snapchat,...
This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...
This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.
This online course gives an introduction to product management. It explores the roles and responsibilities of being a product manager and also includes topics such as managing a...
This online course teaches about strategies and programs to do affiliate marketing.
This online course teaches about advanced Islamic financial instruments, including Sukuk, which commonly refers to the Islamic equivalent of bonds, and the challenges and...
This online course explores a service-based approach to marketing and management to better serve customers.
This online course program gives an introduction to marketing techniques and operations.
This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...
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