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Participants of this course will become familiar with the general structure of primary and secondary equity markets from a domestic and international perspective. Beginning with...
This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.
This online course teaches about strategies and programs to do affiliate marketing.
This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
This online course gives an introduction to search engine optimisation (SEO), and provides learners with an in-depth understanding of link building for SEO.
This online course gives an introduction to key brand management terminology and principles.
This online course explores the world of finance and wealth management. It covers topics such as asset classes, risk and return, diversification, portfolio theory, and market...
This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.
This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key...
This online course explores the structure and tradability of Sukuk and the development and role of Islamic money markets.
This online course program explores how to build digital marketing strategies and use emerging digital media to enhance a business. It includes topics such as digital...
This online course helps to become an informed investor by providing learners with the essential concepts for long-term success in managing money. It gives a broad overview of...
This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...
This course is designed to provide participants with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer...
This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...
This online course teaches about advanced Islamic financial instruments, including Sukuk, which commonly refers to the Islamic equivalent of bonds, and the challenges and...
In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.
This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course teaches about SEO and social media growth hacking strategies.
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