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This course teaches students how to engage with end users, effectively frame problems, identify potential solutions, and build prototypes to test assumptions and learn what...
This fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - teaches how marketers are successfully navigating today's media landscape...
This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...
In this second course in the Social Marketing Specialization - "The Importance of Listening" - students will go deep into the Big Data of social and gain a more complete picture...
This course will provide learners with a systematic general framework for analyzing persuasive influence situations, identifying different challenges faced by persuaders and...
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