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This online course (MOOC) was set up for current product or general managers interested in today's modern product management methods, for example in a digital environment.
This course will explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that...
This course provides an overview of Thomas Jefferson's work and perspectives presented by the University of Virginia in partnership with Thomas Jefferson’s Monticello.
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
This course will discuss the emergence of a new story about business. This new story locates business within a societal framework. Almost every business creates or destroys...
This course shows how to organize and implement a successful strategy setting process, how to conduct strategy research, how to ensure that annual planning and budgeting support...
This is an introductory online course about the key concepts of planning and executing projects.The course shows how to plan, analyze, and manage successful projects. It...
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