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This online course program gives an introduction to marketing analytics. It includes topics such as the basics of marketing analytics, data analytics, statistics for marketing,...

This online course focuses on techniques that are presented within the STP (Segmentation, Positioning, Targeting) Framework, enabling learners to apply the analytic techniques...

In this business and management course, students will gain an understanding of how the digital economy works and develop the critical insights necessary to succeed in e-commerce...

Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...

This online course teaches the fundamentals of marketing in the internet, including SEO, Google Adwords, Facebook and email marketing.

This course teaches students how to evaluate market and financial data, and present insights effectively.

This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...

This online course gives an introduction to markets. Among many other topics, it includes timeless concepts like compounding, discounting, annuities, effective interest rates,...

This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.

This online course program teaches foundational data skills for marketing. This includes collecting and analyzing data, modeling marketing scenarios, and using Excel, Tableau,...

This series of online courses covers marketing concepts but, more importantly, emphasizes the need by companies and individuals to think openly across international markets and...

This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.

This online course program explores the key aspects of global procurement and sourcing, and the importance of procurement to the firm and its stakeholders. It includes topics...

In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...

This online course from Harvard Business School Online explores how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings to compete...

This online course teaches how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.

Participants of this course will learn about the career paths that are available in journalism, and what opportunities the skill sets of a journalist can offer in other fields....

This online course series teaches how to lead an organization to success by anticipating and leveraging disruptive change brought about by technology and market trends.

This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.

This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.