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This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.

This online course explores the basic building blocks of marketing as a part of the overall business strategy.

This online course program aims to provide business leaders and managers with strategies and guidelines for how best to solve the various challenges of building data science...

This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This online course (MOOC) explores the needs of omnichannel customers and how to make the transition from a traditional retailer to omnichannel.

This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.

This online course program gives an overview of digital advertising tactics. It includes topics such as search advertising (Google Ads), social media advertising (Facebook,...

This online course explores how to integrate Big Data into the business model of an organization or company.

This online course (MOOC) explores income inequalities within societies and key wage bargaining mechanisms. It includes topics such as collective bargaining, unions, and minimum...

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course program aims to give learners a sound working knowledge of business strategy, decision-making, business models and the pros and cons of strategic choices. It...

This online course gives an introduction to investing. It includes active and passive investment strategies and covers topics such as stocks, bonds, gold/commodities, funds, and...

This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.

This course is designed to provide participants with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer...

After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...

This online course program gives an introduction to modern experimental strategy. Applications include designs for optimization experiments and modern data analysis techniques...

This online course teaches strategies and skills for managing luxury brands within the hotel and tourism industry. 

This online course gives an introduction to digital transformation in a business environment. It explores the critical function of strategic thinking in the digital age, the...

This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...