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The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.

This MOOC gives an introduction to Behavioral Finance, which is the study of financial decision-making errors that can be avoided, if participants in markets are familiar with...

Free Korean language app with many short tests to learn "on the go". (Not a video course.)

This course introduces innovative approaches to learning and teaching, with a focus on the use of e-learning and social web technologies.

In the third course of the Mandarin Chinese language series, participants will advance their Mandarin Chinese with extensive vocabulary and complex sentence structures based on...

These short online courses provided by Skillshare cover various topics around creative writing, including creative fiction and non-fiction, screenwriting, ebooks, editorial...

This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...

This online course explores the basics of an airplane´s technology. The short course (1.5 hours) gives an introduction for beginners.

This online course gives an introduction to HR administration. It includes fundamental concepts such as motivation, group behavior, and organization. It also covers topics such...

This online course teaches where, when and what to plant in a garden.

This online course explores various aspects of economic and political development, including the power relationships that shape the world economy today.

This online course gives an introduction to the infrastructure and platform services provided by Google Cloud Platform.

This online course will help students to develop an understanding of the basic genealogy techniques and how to communicate their family history. It will consider how to...

This online course teaches practical Natural Language Processing applications like spam detection, sentiment analysis, article spinners, and latent semantic analysis.

This course presents an analysis of the likely impacts of a 4°C warming trajectory and stresses the need for decision makers and communities to take a serious look at their...

This course is packed full of practical sports science information that provide youth coaches and parents with the practical pediatric sports science insights to successfully...

This online course teaches about the characteristics of U.S. mortgage-backed securities and various agencies within the market in this comprehensive overview.

This online course explores how to work with customers, media channels, and the changing marketing landscape.

This education and teacher training course provides teaching strategies for health professional teachers that can be applied directly and immediately to their teaching context...