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This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.

This online course gives an introduction to digital transformation in a business environment. It explores the critical function of strategic thinking in the digital age, the...

In this courses discusses leadership challenges ranging from strategy execution, to inspiring people, to maintaining an ethical approach.

This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity. Topics include: how creativity, opportunity and...

This course will explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that...

This course focuses on the social, political, economic and institutional environment of countries. This environmental context molds the country's objectives, defines the...

This online course explores the business of beauty, including global marketing strategies and the country of origin effect.

This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...

This course focuses on the common human resource ("people") challenges faced by existing private businesses when they attempt to grow substantially

This course focuses on the common growth challenges faced by existing private businesses when they attempt to grow substantially.

This online marketing course explores what brands are and how they can be positioned.

This course shows how fashion and luxury companies work and explains their brands, products, retail, and communication strategies. It gives an insight into business models,...

This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage

This online course covers eight trading strategies that work in emerging markets. These include strategies based on momentum, momentum crashes, price reversal, persistence of...

In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.

This online course explores the ways of building a portfolio of strategies and integrating the same into a hedge fund.

This online course gives an introduction to corporate strategy. It discusses the activities of companies across multiple businesses, including diversification and divestiture...

This course provides an introduction of the fundamental principles of the role of accounting. Course topics include the role and different types of costing systems, analyses...

In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- students will discuss the challenges of strategy...

The purpose of this course is to provide a core understanding of the fundamentals of revenue management, which ties into the larger picture of revenue strategy. The course is...