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This online course program gives an introduction to online marketing. It includes topics such as digital marketing plans, online marketing strategies, and testing and analytics...

This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...

This course explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive...

This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...

This online course teaches how to evaluate own strategy, as well as how to locate sources of potential competitive advantage from a perspective that encompasses the internal,...

This online course from Harvard Business School Online explores how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings to compete...

This course will explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that...

This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...

In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.

By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...

This series of online courses explores the impact of digital transformation on financial services. It includes topics such as digital competition, FinTech competitors of...

This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage

This online course explores the key aspects of digital transformation for companies, including strategy, core processes, and technology.The course was created by the University...

Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...

In this course, the context is hosting an event and finding an appropriate venue for it. Participants will learn language and strategies for successful negotiations culminating...

This online course program explores the benefits and challenges of implementing artificial intelligence (AI) in organizations. It includes general implications and strategic...

This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.

In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...

This course will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and will provide models and tools to...

This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...