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This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.
This online course gives an introduction to digital marketing as well as its key platforms and implementation types.
This course will dive into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion,...
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This online course introduces learners to the science of business analytics with applications in a marketing context.
This online course shows how to create a business plan from scratch. It includes all key components such as the product or service description, market and competitor analysis,...
This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...
This online course examines the financial markets and the role that risk management tools play in the global economy.
This economics and finance course is an introductory survey of risk management concepts and techniques. Learners will review the role of risk regulation in financial markets,...
This online course explains blockchain and distributed ledger technologies and explores some potential applications.
This online course teaches the fundamentals of marketing in the internet, including SEO, Google Adwords, Facebook and email marketing.
This online lecture examines the choices and constraints regarding sources and uses of energy by households, firms, and governments through a number of frameworks to describe...
In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those...
In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.
This online course teaches the basics of market structure, including key market participants and what determines a market´s development.
This course provides an introduction to big data analytics. Students will learn how data analysts describe, predict, and inform business decisions in the specific areas of...
This series of online courses covers marketing concepts but, more importantly, emphasizes the need by companies and individuals to think openly across international markets and...
This online course teaches how to build a team of outsourcers and system to create targeted leads for your business at a fraction of the cost.
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