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This online course program explores how to use TikTok for marketing efforts. It includes creating an effective marketing campaign on TikTok and promoting a business on TikTok...

This online course series gives an introduction to financial markets and the various methods of how companies finance themselves using banks and capital markets.

In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...

Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...

This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.

The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...

In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...

This online course teaches the basics of market structure, including key market participants and what determines a market´s development.

This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...

This fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - teaches how marketers are successfully navigating today's media landscape...

This online course explores the latest principles and theories in marketing and how to apply them to the hospitality and tourism industry.

This online course explains the fundamentals of marketing on Youtube.

This online marketing course explores how to produce memorable content through quality storytelling.

This online marketing course explores what brands are and how they can be positioned.

This online course teaches about SEO and social media growth hacking strategies.

This course will explore a set of market imperfections to understand why they fail and to explore possible remedies including as antitrust policy, regulation, government...

This online course gives an introduction to digital marketing as well as its key platforms and implementation types.

This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...

This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...

This online course gives an introduction to Facebook Ads and Facebook marketing.