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This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...

This course shows how fashion and luxury companies work and explains their brands, products, retail, and communication strategies. It gives an insight into business models,...

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

In this course, students will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins....

This online course explores the concepts and frameworks needed to ensure that an organisation can adapt to a shifting business environment.

This online course program from Harvard Business School Online explores topics such as international business strategy, disruption, strategy execution, and sustainable business...

This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.

This series of online courses explores the fundamental theories and concepts of strategy and organization. The courses cover basic and advanced competitive strategy as well as...

This online course explores how to integrate Big Data into the business model of an organization or company.

This online course from Harvard Business School Online explores how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings to compete...

This online course gives an introduction to digital transformation in a business environment. It explores the critical function of strategic thinking in the digital age, the...

This online course explores strategies for driving business success in the new digital economy.

This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.

This online course program explores how to launch and support a career as musician. Topics include building a professional network, identifying tools for developing a brand,...

This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...

This online course program from Wharton School explores how to develop and deploy business strategies. It covers topics such as competitive advantage, connected strategies, and...

This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...

This online course explores the business of beauty, including global marketing strategies and the country of origin effect.

In this course students will build a toolbox of techniques to execute today's business strategies to help them succeed.

This online course program explores how current technologies are changing industry and how to create a strategy to transform a business. It also covers the three technologies...