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This online course teaches how to profitably re-engage with abandoning website visitors to get them to come back to a site at the right time and with the right message.

This online course gives an introduction to search engine optimisation (SEO), and provides learners with an in-depth understanding of link building for SEO.

This online course explores how to plan and launch a successful social media marketing campaign.

This online course gives an introduction to Marketing Analytics. It provides learners with exposure to essential tools including exploratory data analysis, as well as regression...

This online course focuses on pharmacoeconomic, marketing strategy, intellectual property strategy, portfolio management, managed markets and strategic alliances.

This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.

This online course teaches various methods of building a robust back testing system for trading strategies.

This is an introductory course on options and other financial derivatives, and their applications to risk management. It includes the Black-Scholes-Merton model and other...

This online course introduces learners to the science of business analytics with applications in a marketing context.

This online course teaches outdoor and nature photography, including photo opportunities for marketable imagery.

This online course explores a ten-step process to data-driven market segmentation analysis.

This online course teaches the basics of market structure, including key market participants and what determines a market´s development.

This online course gives an introduction to global financial markets, including the structure and types of capital markets, and how to identify key participants and their impact...

This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...

This online course examines the financial markets and the role that risk management tools play in the global economy.

This online course teaches to predict financial crises, handle unfair trade practices and minimize risks when investing in emerging economies.

This online course (MOOC) discusses how to compete on the internal European market and protect brands, products or inventions. It includes legal disciplines such as Intellectual...

This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...

In this course, participants will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting their professional image.

The course invites students to examine the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological...