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This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.

This course provides an introduction to big data analytics. Students will learn how data analysts describe, predict, and inform business decisions in the specific areas of...

This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...

This online lecture emphasizes dynamic models of growth and development. Topics covered include: migration, modernization, and technological change; static and dynamic models of...

This online course explores how artificial intelligence drives digital transformation in marketing. It examines three key forces that enable AI in marketing strategies...

This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...

This online course gives an introduction to the structure and trading conventions of the foreign exchange markets.

This online course teaches how to build a team of outsourcers and system to create targeted leads for your business at a fraction of the cost.

This series of online courses equips individual investors and money managers with the skills required to develop their own trading strategies and test them.

This online course series gives an introduction to sales techniques and strategies, with a particular focus on the inbound sales and marketing strategy.

This online course teaches how to use social media and word of mouth to spread your message and grow your business.

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This online lecture introduces the core theory of modern financial economics and financial management, with a focus on capital markets and investments.

This online course program explores how to use TikTok for marketing efforts. It includes creating an effective marketing campaign on TikTok and promoting a business on TikTok...

This online course teaches how to profitably re-engage with abandoning website visitors to get them to come back to a site at the right time and with the right message.

This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.

In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...

This online course teaches the principles and strategies of social media marketing via Twitter, Pinterest, Instagram, YouTube, Facebook, Google and other advertising platforms.

This online course explores different aspects of intercultural management, including teams, leadership, HR management, marketing and negotiations.

This online course explores the economics of artificial intelligence (AI) and the implications for economic growth and labor markets.