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This course explores several key issues related to companies, investors, and the interaction between them in the capital markets.

In this online course, Diane von Fürstenberg teaches how to build and market a fashion brand. The course includes more than 10 video lessons and various supplemental materials.

This MOOC teaches how to use fundamental finance tools in both management and MBA learning contexts and understand common financial situations faced in everyday life.

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...

In this online course, participants learn how to use evangelism as an effective marketing technique. The teacher was previously chief evangelist of Apple.

In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...

This course introduces students to the real world challenges of implementing machine learning based trading strategies including the algorithmic steps from information gathering...

This online course explores the European energy market and the economic principles behind it.

This online course explores the fundamentals of behavioral perspectives in marketing.

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course explores how to work with customers, media channels, and the changing marketing landscape.

This online course teaches how to start a YouTube channel, increase views and subscribers, and build a brand with videos.

This online course helps learners to develop an understanding of the basic components of a forecasting model, how to build their own forecasting models, and how to evaluate the...

This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.

This online course explores the economics of artificial intelligence (AI) and the implications for economic growth and labor markets.

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...

This course teaches students how to evaluate market and financial data, and present insights effectively.

This online course gives a first introduction to social media marketing. The course is offered by Facebook.

This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.