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This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.

This course shows participants how to put the agile culture into practice across concept testing, usability testing, functional testing, and ongoing feature validation.

This online course (MOOC) discusses modern history from a global perspective starting in 1910.The course includes the following topics:Crackup (1905-1917)New Orders Emerge...

This online course (MOOC) was set up for current product or general managers interested in today's modern product management methods, for example in a digital environment.

This course focuses on the common growth challenges faced by existing private businesses when they attempt to grow substantially.

This online course gives an introduction to the fundamentals of managerial accounting. This includes topics such as cost allocation systems and cost-volume-profit analysis.

This online course explores a new approach to values-driven leadership development.

In this series of online courses, participants will gain an understanding and appreciation of the principles and practice of agile management. They will learn to coordinate all...

This online course explores the importance of prevention and risk reduction in decreasing cancer occurrences.

This course focuses on the common human resource ("people") challenges faced by existing private businesses when they attempt to grow substantially

This course shows how to organize and implement a successful strategy setting process, how to conduct strategy research, how to ensure that annual planning and budgeting support...

This online course gives an introduction to digital transformation in a business environment. It explores the critical function of strategic thinking in the digital age, the...

In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...

This course will explore the Presidency, assassination, and lasting legacy of President John F. Kennedy. Students will learn how JFK’s life, administration, and tragic death...

This course teaches the tools needed to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls.

This is an introductory online course about the key concepts of planning and executing projects.The course shows how to plan, analyze, and manage successful projects. It...

This series of online courses (MOOCs) explores professional pricing strategies to increase price realization and maximize profits. The courses were developed together with the...

This online course (MOOC) gives an easy introduction to physics in the context of everyday objects.Examples considered include skating, falling balls, wheels and bumper cars....

This course provides an overview of design thinking and works with a model containing four key questions and several tools to help understand design thinking as a problem...

This course provides an overview of Thomas Jefferson's work and perspectives presented by the University of Virginia in partnership with Thomas Jefferson’s Monticello.