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In this course, participants will learn about how different markets around the world can interact to create value for, and effectively manage the risk of, corporations and their...
This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.
This online course teaches about advanced Islamic financial instruments, including Sukuk, which commonly refers to the Islamic equivalent of bonds, and the challenges and...
This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.
This course will help its students to organize a strategy of identifying their perfect users and to find ways to connect with them. The participants will learn how to grow their...
In this course, participants will dive into the concepts of rationality and irrationality and understand how they impact our investment decisions and what the consequences can...
In this course participants will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
This is not a standard business course on writing job applications and practicing interview techniques. Students will learn how to unlock their personal and professional...
This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.
This online lecture series explores new technologies that are disrupting the financial services industry, including AI, deep learning, blockchain technology and open APIs. The...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course examines the financial markets and the role that risk management tools play in the global economy.
Participants of this course will learn about the career paths that are available in journalism, and what opportunities the skill sets of a journalist can offer in other fields....
This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...
This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key...
This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...
This online course explores how to design a marketing campaign, create brand excitement and attract engaged customers.
This online lecture emphasizes dynamic models of growth and development. Topics covered include: migration, modernization, and technological change; static and dynamic models of...
This online course explores the moral limits of markets. It draws upon philosophy and contemporary moral and political controversies to consider what moral limits, if any, the...
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