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Diese Online-Vorlesung gibt eine Einführung in die Psychologie unter anderem für Lehramtsstudierende.(Hinweis: Die erste Vorlesungsaufzeichnung befindet sich auf der Kurswebsite...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This course begins by further exploring firm behavior in imperfectly competitive market settings: how firms with monopoly power can increase profits through price...
This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...
This course will explore a set of market imperfections to understand why they fail and to explore possible remedies including as antitrust policy, regulation, government...
This course teaches how macroeconomic conditions play important roles in business decisions and performance. How aggregate income, unemployment, and inflation rates influence...
This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. For example, it may be...
This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...
In this second course in the Social Marketing Specialization - "The Importance of Listening" - students will go deep into the Big Data of social and gain a more complete picture...
This course shows how to develop insights on navigating the innovation process from idea generation to commercialization, build knowledge on how to create strategies to bring...
The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...
Entdecken und erkunden Sie die leistungsfähige Software für komplexe Berechnungen und Datenvisualisierung.
This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...
In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...
This course addresses how firms can most effectively convert inputs into final output and then covers determining the best price-output combination for a firm and how this...
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...
Lassen Sie sich von Vektorgrafik-Spezialistin Monika Gause in die Erstellung von Vektorgrafiken mit Inkscape einführen.
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