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This online course program gives an introduction to microeconomics. It shows how decision-making units within the economy (consumers, firms, government) make choices and how the...
The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...
In this online course, participants learn how to use evangelism as an effective marketing technique. The teacher was previously chief evangelist of Apple.
This series of online courses gives an introduction to business. Participants can learn fundamental management, communication and decision-making skills. The courses include...
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...
This series of online courses covers marketing concepts but, more importantly, emphasizes the need by companies and individuals to think openly across international markets and...
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This online course explores the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for...
In this course, participants will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting their professional image.
In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...
This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...
This course introduces students to the real world challenges of implementing machine learning based trading strategies including the algorithmic steps from information gathering...
This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.
In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those...
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