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This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
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This course explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive...
This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...
This online course gives an introduction to digital transformation in a business environment. It explores the critical function of strategic thinking in the digital age, the...
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
This online course from Harvard Business School Online explores the tools, skills, and frameworks to allocate resources, measure performance, manage risk, and execute strategy....
This online course explores the concepts and frameworks needed to ensure that an organisation can adapt to a shifting business environment.
This MOOC explores how technology is influencing today’s business environment and how to develop successful strategies and business models amid uncertainty in the digital age.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This online course series explores how to develop business strategies for social impact. The courses discuss various aspects of social entrepreneurship.
Participants of this online course will be able to account for the broader context and the possible convergence of long-term trends, and thus be able to develop a long-term,...
The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.
This online course gives an introduction to strategic foresight, its main methods and tools and their application in public and private organisations. It aims to show how to get...
This course covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, students will...
This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As students acquire these tools, they learn how to...
This online course program gives an introduction to online marketing. It includes topics such as digital marketing plans, online marketing strategies, and testing and analytics...
This series of online courses examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the...
This course teaches to match markets to social strategies to profitably grow a business. It focuses on social media tools and platforms to design, manage, and optimize social...
This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.
This course covers how to pay employees. It begins by asking: "What kind of a person do I need to attract, retain, and motivate for my business to succeed?" From here, it will...
This online course from Harvard Business School Online explores the real-world tools and strategies needed to excel in decision-making, implementation, organizational learning,...
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