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This online course program gives an introduction to marketing techniques and operations.
This online course explains blockchain and distributed ledger technologies and explores some potential applications.
This series of online courses gives an introduction to market research. In includes several video courses on topics such as qualitative and quantitative research. It also shows...
This online course teaches how to use Facebook Marketing and Instagram Ads.
This online course explores entry and location strategies for companies in the Chinese market.
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.
This online course helps to gain in-depth knowledge of the U.S. MBS market and learn about basic features of agency and non-agency CMOs as well as important types of tranches.
Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...
In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...
This course begins by further exploring firm behavior in imperfectly competitive market settings: how firms with monopoly power can increase profits through price...
This online course gives an introduction to social media marketing. It includes the differences between major social media platforms, the importance of planning, management...
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