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This course explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive...
This online course explores entry and location strategies for companies in the Chinese market.
This online course program explores how to build digital marketing strategies and use emerging digital media to enhance a business. It includes topics such as digital...
This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
In this course, students will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins....
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...
This series of online courses examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the...
This course focuses on the social, political, economic and institutional environment of countries. This environmental context molds the country's objectives, defines the...
This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage
This course shows how to organize and implement a successful strategy setting process, how to conduct strategy research, how to ensure that annual planning and budgeting support...
This extensive series of online courses is a guide for participants to creating their own business. The course covers a progression of topics necessary for successful business...
Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...
This course teaches to match markets to social strategies to profitably grow a business. It focuses on social media tools and platforms to design, manage, and optimize social...
This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.
This online course from Harvard Business School Online explores how to leverage fundamental design thinking principles and innovative problem-solving tools to address business...
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This online course from Harvard Business School Online aims to explore the skills and techniques to develop executive-level strategy, organize for innovation, and discover...
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