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This online marketing course explores how to produce memorable content through quality storytelling.

This MOOC enhances some key skills that international participants will need for a successful transition from studies to employment. The course will teach about the German job...

This is not a standard business course on writing job applications and practicing interview techniques. Students will learn how to unlock their personal and professional...

This online course explores the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for...

This online course has lectures which cover commercial and emerging photovoltaic technologies and cross-cutting themes, including conversion efficiencies, loss mechanisms,...

This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...

In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...

This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.

In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...

This course introduces students to the real world challenges of implementing machine learning based trading strategies including the algorithmic steps from information gathering...

This online course (MOOC) explores how to make rational and confident supply chain decisions, by understanding how they impact the finance, market and strategy of a company.

In this second course in the Social Marketing Specialization - "The Importance of Listening" - students will go deep into the Big Data of social and gain a more complete picture...

This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.

This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...

This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...

This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...

Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...

This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...

This online course explores the production of beer, beer culture, marketing strategies, and its effects on the human body and health.