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This online course program gives an introduction to digital marketing. It starts with the fundamentals of digital marketing and also includes topics such as SEO and SEM,...
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
In this course, participants will learn about how different markets around the world can interact to create value for, and effectively manage the risk of, corporations and their...
This online course series gives an introduction to sales techniques and strategies, with a particular focus on the inbound sales and marketing strategy.
The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...
This online course provides a quantitative and model-based introduction to basic economic principles. The course also teaches how to apply these principles to make sense of a...
This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...
This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.
This online course teaches how to start a YouTube channel, increase views and subscribers, and build a brand with videos.
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
This course teaches students how to evaluate market and financial data, and present insights effectively.
This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...
This course explores how a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of their product. Distribution...
This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...
This online course series teaches how to lead an organization to success by anticipating and leveraging disruptive change brought about by technology and market trends.
In this online course, participants will gain the tools and techniques to translate a decision problem into a research question. The course also shows the consumer...
This online course teaches how to use social media and word of mouth to spread your message and grow your business.
This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...
This online course gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of...
This online course gives an introduction to trading in the stock market, including day trading, swing trading, and financial trading. It also includes modules on topics such as...
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