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This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.

This online course program aims to provide a contemporary perspective of the global marketplace and evaluate the most effective brand, communication and market entry strategies.

This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.

Ever wondered why some things become popular, and other don’t? This course explains how things catch on and by the end, students will have a better understanding of how to craft...

This online course helps learners to develop an understanding of the basic components of a forecasting model, how to build their own forecasting models, and how to evaluate the...

This online course series teaches how to lead an organization to success by anticipating and leveraging disruptive change brought about by technology and market trends.

This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.

This online course teaches how to start trading on the Forex Market with real money in Metatrader 4.

This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.

This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...

In this online course, participants learn how to use evangelism as an effective marketing technique. The teacher was previously chief evangelist of Apple.

This online course program gives an introduction to digital marketing. It starts with the fundamentals of digital marketing and also includes topics such as SEO and SEM,...

This online course gives an introduction to social media marketing. It includes the differences between major social media platforms, the importance of planning, management...

This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...

This online course helps to learn how to apply the concepts of advertising and marketing to branding.

This course is designed to provide participants with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer...

This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.

This online course series explores different aspects of digital and social media analytics. The online program covers topics such as analyzing data coming from social and...

This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...

In this course, participants will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting their professional image.