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This online course teaches the basics of growth marketing and shows how to use marketing channels and techniques such as social media, content marketing, and SEM.
This online course looks at the two most fundamental aspects of the oil and gas industry, its operations and markets, each of which is addressed as a separate module in the...
This online course explores the structure and tradability of Sukuk and the development and role of Islamic money markets.
This course shows learners how understanding and targeting their market can help their business stand out from the crowd.
The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...
This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.
This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...
This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.
In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...
This course teaches to match markets to social strategies to profitably grow a business. It focuses on social media tools and platforms to design, manage, and optimize social...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This course is designed to provide participants with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer...
This online course explores the fundamentals of behavioral perspectives in marketing.
This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.
This course offers an introduction to the functions of individual decision-makers—both consumers and producers—within the larger economic system. Emphasis is on the nature and...
This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...
This MOOC teaches how to use fundamental finance tools in both management and MBA learning contexts and understand common financial situations faced in everyday life.
This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.
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