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This course offers an introduction to the functions of individual decision-makers—both consumers and producers—within the larger economic system. Emphasis is on the nature and...
This online course program explores the interconnectedness of the global capital markets with a practical emphasis on trading. It also shows how to trade assets such as options,...
This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...
This online course teaches about SEO and social media growth hacking strategies.
This online marketing course explores how to produce memorable content through quality storytelling.
This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.
This online course gives an introduction to key brand management terminology and principles.
This series of online courses covers marketing concepts but, more importantly, emphasizes the need by companies and individuals to think openly across international markets and...
This online course is an introduction to the tools and methodology used for customer insights data collection for product development. It is suitable for beginners and no prior...
This online course explores the economics of artificial intelligence (AI) and the implications for economic growth and labor markets.
This online course gives an introduction to digital marketing as well as its key platforms and implementation types.
This online course explains blockchain and distributed ledger technologies and explores some potential applications.
This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.
This online course series explores the key concepts and practical skills needed in marketing in the digital age. It includes topics such as marketing through digital channels,...
This online course helps in demystifying the role of banking and financial markets in any country, the products and services they offer and the underlying market mechanisms.
This online course gives a first introduction to social media marketing. The course is offered by Facebook.
In this second course in the Social Marketing Specialization - "The Importance of Listening" - students will go deep into the Big Data of social and gain a more complete picture...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course teaches about the critical role of the private sector and the use of finance to fund the Sustantainable Development Goals (SDGs) of the World Bank Group.
This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.
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