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This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
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This online course examines the financial markets and the role that risk management tools play in the global economy.
This online course from Harvard Business School Online explores how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings to compete...
This online course teaches about the critical role of the private sector and the use of finance to fund the Sustantainable Development Goals (SDGs) of the World Bank Group.
This online course teaches the fundamentals of Growth Marketing in five hours of basic, intermediate and advanced marketing lessons.
This globalization online course focuses on the ways market-led macro-economic reforms associated with globalization (such as free trade agreements and privatization...
This online course will help to learn how companies decide on how much debt to take, and whether to raise capital from markets or from banks.
This online course explores digital marketing strategies and channels.
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
In this second course in the Social Marketing Specialization - "The Importance of Listening" - students will go deep into the Big Data of social and gain a more complete picture...
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
This online course provides a mathematically rigorous framework to understand financial markets. The course is delivered with data-driven insights from MIT professors and...
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This course will dive into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion,...
This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.
This online course gives an introduction to neuromarketing, including tools such as web cameras, eye-tracking, and brain scanners.
This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...
This online course gives an introduction to affiliate marketing, including effective promotional strategies with ads or organic traffic.
This course teaches how macroeconomic conditions play important roles in business decisions and performance. How aggregate income, unemployment, and inflation rates influence...
This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...
This online course helps learners to develop an understanding of the basic components of a forecasting model, how to build their own forecasting models, and how to evaluate the...
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