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This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...
This online course series explores strategies and tools to do business in China. The courses include aspects such as selling to Chinese customers as well as entry and location...
Khan Academy provides various free introductory microeconomics video lessons. Topics include supply, demand, market equilibrium, scarcity, preferences, consumers and producers,...
This online course program gives an introduction to market research. It includes the key concepts of market research, sampling, data analysis and interpretation of results.
This course explores several key issues related to companies, investors, and the interaction between them in the capital markets.
This online course explores how to plan and launch a successful social media marketing campaign.
This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key...
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.
In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those...
This online course gives an introduction to affiliate marketing, including effective promotional strategies with ads or organic traffic.
This online course shows how to attract hyper-targeted instagram followers, convert followers to paying customers and expand a brand using instagram.
This online course program gives an introduction to digital marketing and e-commerce. It explains the foundations of digital marketing and e-commerce and shows how to attract...
This online course gives a first introduction to social media marketing. The course is offered by Facebook.
This online course explores the basics of influencer marketing and how to create branded content with influencers.
This online course explores a service-based approach to marketing and management to better serve customers.
This series of online courses gives an introduction to market research. In includes several video courses on topics such as qualitative and quantitative research. It also shows...
This online course gives an overview of blockchain technology, including the technical underpinnings and the dynamics of the cryptocurrency markets.
This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...
This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...
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