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In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
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This online course (MOOC) explores the marketing and sales efforts needed for technology based companies.
This course addresses how firms can most effectively convert inputs into final output and then covers determining the best price-output combination for a firm and how this...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course teaches various methods of building a robust back testing system for trading strategies.
This online course teaches Business English in a marketing and sales context.
This online course explains blockchain and distributed ledger technologies and explores some potential applications.
In this course, participants will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. The course includes eg. how...
Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...
This online course explores entry and location strategies for companies in the Chinese market.
This online course explores different aspects of intercultural management, including teams, leadership, HR management, marketing and negotiations.
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...
This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...
Ever wondered why some things become popular, and other don’t? This course explains how things catch on and by the end, students will have a better understanding of how to craft...
In this course, participants will dive into the concepts of rationality and irrationality and understand how they impact our investment decisions and what the consequences can...
This online course gives an introduction to markets. Among many other topics, it includes timeless concepts like compounding, discounting, annuities, effective interest rates,...
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...
This online course (MOOC) explores the core strategies content marketers use to acquire and retain customers profitably.
This online marketing course explores how to produce memorable content through quality storytelling.
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