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This online course gives an introduction to digital marketing as well as its key platforms and implementation types.

This course shows learners how understanding and targeting their market can help their business stand out from the crowd.

This online course gives an introduction to product management. It explores the roles and responsibilities of being a product manager and also includes topics such as managing a...

This online course explores the business of beauty, including global marketing strategies and the country of origin effect.

This online course teaches about advanced Islamic financial instruments, including Sukuk, which commonly refers to the Islamic equivalent of bonds, and the challenges and...

In this second course in the Social Marketing Specialization - "The Importance of Listening" - students will go deep into the Big Data of social and gain a more complete picture...

This online course explores how brands should be organized as a customer experience delivered by the entire organisation.

This online course (MOOC) discusses how to compete on the internal European market and protect brands, products or inventions. It includes legal disciplines such as Intellectual...

This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.

This course explores several key issues related to companies, investors, and the interaction between them in the capital markets.

This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.

This course shows how to develop insights on navigating the innovation process from idea generation to commercialization, build knowledge on how to create strategies to bring...

This online course gives an introduction to markets. Among many other topics, it includes timeless concepts like compounding, discounting, annuities, effective interest rates,...

This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...

In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...

The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...

This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...

This online course has lectures which cover commercial and emerging photovoltaic technologies and cross-cutting themes, including conversion efficiencies, loss mechanisms,...

Participants of this course will become familiar with the general structure of primary and secondary equity markets from a domestic and international perspective. Beginning with...

This online course explores both the benefits and limitations of relying on social media data compared to traditional methods of marketing research.