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This online course program explores the benefits and challenges of implementing artificial intelligence (AI) in organizations. It includes general implications and strategic...
Participants of this online course will be able to account for the broader context and the possible convergence of long-term trends, and thus be able to develop a long-term,...
This course covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, students will...
This online course from Harvard Business School Online explores the real-world tools and strategies needed to excel in decision-making, implementation, organizational learning,...
The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.
This course will equip students with concepts and tools to build operations in a way that not only supports their competitive strategy, but also allows them to create new...
This online course program from Wharton School explores how to develop and deploy business strategies. It covers topics such as competitive advantage, connected strategies, and...
This online course from Harvard Business School Online explores how to turn an idea into a viable venture. It shows how entrepreneurs validate concepts through structured...
This course explores how a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of their product. Distribution...
This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...
This online course explores the key aspects of digital transformation for companies, including strategy, core processes, and technology.The course was created by the University...
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This online course from Harvard Business School Online explores how to leverage fundamental design thinking principles and innovative problem-solving tools to address business...
This course focuses on the social, political, economic and institutional environment of countries. This environmental context molds the country's objectives, defines the...
This course will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and will provide models and tools to...
This online course (MOOC) explores the right strategies for companies which plan to operate globally.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...
This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...
By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...
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