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The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This online course series gives an introduction to the principles and methods behind good user interface and user experience design. It also includes modern technologies such as...

This course will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and will provide models and tools to...

This online course gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of...

This course will provide learners with an introduction to research data management and sharing. After completing this course, learners will understand the diversity of data and...

This online course program gives an introduction to digital marketing for beginners. It first introduces learners to the role of marketing and then explores how to apply its...

This online course gives an overview of differential equations used in engineering, including how to solve first-order equations, how to solve second-order equations with...

This course discusses the basic biology of the virus, HIV, and the disease it causes, AIDS. The economic, social and political factors that determine who gets sick and who...

This course draws content from a variety of fields, including psychology, neuroscience, and behavioral decision theory to offer a tested and practical recipe for leading a life...

This online course gives an introduction to SUSE Linux Enterprise Server (SLES) for SAP Applications, which is a leading Linux platform for SAP HANA, SAP NetWeaver, and SAP...

This competency-based, skill-building course will help non-U.S. students, first generation immigrants and foreign-born professionals better understand and master American...

This online course gives an introduction to graphic design. It includes topics such as design theory, branding, and logo design and also covers key tools such as Photoshop,...

This course covers the technical and management principles of health programs for acutely displaced populations in developing countries. The emphasis is on refugees in camp...

This online course gives an overview of contract law in the United States. It covers some of the main ideas that are being taught in the first year of law school.

This online course explores the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for...

This online course teaches how to develop, manage and protect a company´s online reputation through social media including Facebook and Twitter.

This online course explores probabilistic models, including random processes and the basic elements of statistical inference.

This MOOC will give participants the basic knowledge about extracellular vesicles (EV), which is a generic term including exosomes, microvesicles, microparticles, ectosomes,...

This course gives an overview of Ableton Live’s most powerful tools and how to use them to take musical ideas from conception to final recording.

This online course gives an introduction to smaller off-grid, stand-alone renewable energy systems (it does not include a discussion of larger industrial systems). It includes...