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In this online course, participants will gain the tools and techniques to translate a decision problem into a research question. The course also shows the consumer...

This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.

This online course explores entry and location strategies for companies in the Chinese market.

This online course gives an introduction to Facebook Ads and Facebook marketing.

This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.

This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.

This online course helps in demystifying the role of banking and financial markets in any country, the products and services they offer and the underlying market mechanisms.

This online course teaches about SEO and social media growth hacking strategies.

Participants of this course will learn about the career paths that are available in journalism, and what opportunities the skill sets of a journalist can offer in other fields....

Ever wondered why some things become popular, and other don’t? This course explains how things catch on and by the end, students will have a better understanding of how to craft...

This series of online courses gives an introduction to market research. In includes several video courses on topics such as qualitative and quantitative research. It also shows...

This online course shows how to price product or services to maximize revenue.

This online course explains the fundamentals of marketing on Youtube.

This online course explores artificial intelligence, how it’s perceived today and the differences between the hype, marketing and reality of AI.

This online course explores how to analyse and apply consumer and buyer behaviour fundamentals to develop an effective marketing campaign.

This series of online courses equips individual investors and money managers with the skills required to develop their own trading strategies and test them.

This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...

This online course (MOOC) explores various online marketing opportunities and how to use the Internet, social media, and digital analytics to successfully market a business.

Content Strategy uses credible, trustworthy, transparent media to communicate stories and information to enhance an organization’s strategic goals. In this sequence of courses...

This course will dive into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion,...