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In this course, the students will learn the key roles and responsibilities of the project manager and project team.
This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
In this course, the students will learn to plan and stick to time and cost constraints in order to ensure the success of projects.
This course shows how to develop insights on navigating the innovation process from idea generation to commercialization, build knowledge on how to create strategies to bring...
This course will provide learners with a systematic general framework for analyzing persuasive influence situations, identifying different challenges faced by persuaders and...
This online course (MOOC) discusses the moral foundations of politics and the main answers that have been given to this question in the modern West.It includes the following...
This online course explores how to write in a business environment.The course analyzes various documents and formats, such as emails, memos, presentations, and press releases....
This fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - teaches how marketers are successfully navigating today's media landscape...
This course explores how financial statement data and non-financial metrics can be linked to financial performance. In this course students will learn how data is used to assess...
In this courses, students will learn what they need to know to begin assembling and leading a data science enterprise. It provides a crash course in data science to become...
To help leaders to be rigorous even without figures, great philosophers have lots of ideas. This course invites students to rediscover the art of thinking. They should...
This course teaches how to design lesson plans around the needs of ELL students and their language level through the analysis of content language and cognitive demands.
This series of 6 online courses (MOOCs) covers the concepts, tools, and techniques of digital marketing. It includes several aspects of the new digital marketing environment,...
This course teaches the basic concepts and approaches needed to understand, create, and perform contemporary music.
This online course (MOOC) discusses modern history from a global perspective starting in 1910.The course includes the following topics:Crackup (1905-1917)New Orders Emerge...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This course has been developed to provide students with the latest instruction on the best way for creators, consumers, and facilitators to navigate the resurgence of one of the...
In this course, participants will learn the foundations of accounting principles and financial analysis, develop an understanding of the links between these, and the measurement...
This course is a unique and exciting introduction to the genre and craft of historical fiction, for curious students, aspiring authors--anyone with a passion for the past.
In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. With the distribution environment both...
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