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This online course explores how brands should be organized as a customer experience delivered by the entire organisation.
This online course teaches about advanced Islamic financial instruments, including Sukuk, which commonly refers to the Islamic equivalent of bonds, and the challenges and...
This online course explores a service-based approach to marketing and management to better serve customers.
In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...
This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...
This online course gives an introduction to the structure and trading conventions of the foreign exchange markets.
This series of online courses gives an introduction to market research. In includes several video courses on topics such as qualitative and quantitative research. It also shows...
This online course program aims to provide a contemporary perspective of the global marketplace and evaluate the most effective brand, communication and market entry strategies.
This online course program gives an introduction to marketing analytics. It includes topics such as the basics of marketing analytics, data analytics, statistics for marketing,...
This online course explains the fundamentals of marketing on Youtube.
This online course explores both the benefits and limitations of relying on social media data compared to traditional methods of marketing research.
This online course teaches how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course explores the structure and tradability of Sukuk and the development and role of Islamic money markets.
In this course, participants will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. The course includes eg. how...
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course teaches the fundamentals of Growth Marketing in five hours of basic, intermediate and advanced marketing lessons.
This online course series teaches how to lead an organization to success by anticipating and leveraging disruptive change brought about by technology and market trends.
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