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This series of online courses covers the fundamentals of surveys as used in market research, evaluation research, social science and political research, official government...

This online course explores how to analyse and apply consumer and buyer behaviour fundamentals to develop an effective marketing campaign.

This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...

This series of online courses equips individual investors and money managers with the skills required to develop their own trading strategies and test them.

This online course gives an overview of blockchain technology, including the technical underpinnings and the dynamics of the cryptocurrency markets.

This online course is an introduction to the tools and methodology used for customer insights data collection for product development. It is suitable for beginners and no prior...

This online course explores how to measure, manage and analyze customer data to make effective marketing decisions.

This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.

This online course program explores how to build digital marketing strategies and use emerging digital media to enhance a business. It includes topics such as digital...

This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then...

This online course explores the varied and changing approaches to digital marketing, such as mobile and omnichannel marketing and attribution and marketing mix modeling.

This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key...

This online course gives an introduction to affiliate marketing, including effective promotional strategies with ads or organic traffic.

This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.

This online marketing course explores what brands are and how they can be positioned.

This online course program explores the interconnectedness of the global capital markets with a practical emphasis on trading. It also shows how to trade assets such as options,...

This course teaches to match markets to social strategies to profitably grow a business. It focuses on social media tools and platforms to design, manage, and optimize social...

In this online course, participants learn how to use evangelism as an effective marketing technique. The teacher was previously chief evangelist of Apple.

This online course gives an introduction to markets. Among many other topics, it includes timeless concepts like compounding, discounting, annuities, effective interest rates,...

This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.