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This online course introduces learners to the science of business analytics with applications in a marketing context.

In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...

This online course explores the economics of artificial intelligence (AI) and the implications for economic growth and labor markets.

This MOOC explores whether a cooperative market economy, in which firms are owned and controlled by their workers, could be a viable and efficient alternative to capitalism.

This course will give a detailed introduction to digital marketing.

This series of online courses equips individual investors and money managers with the skills required to develop their own trading strategies and test them.

This online course gives an introduction to the generation and transmission of electricity. It also explores the electric industry’s core activities.

This online course explores how brands should be organized as a customer experience delivered by the entire organisation.

This MOOC gives an introduction to Behavioral Finance, which is the study of financial decision-making errors that can be avoided, if participants in markets are familiar with...

This online course gives an introduction to the structure and trading conventions of the foreign exchange markets.

This online course explores how to plan and launch a successful social media marketing campaign.

This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...

This online course gives an introduction to the different digital marketing strategies and techniques that are available for businesses to use.

This online course teaches how to create a Twitter marketing system, build relationships with Twitter followers, and convert engaged Twitter followers to business leads.

This online marketing course explores how to produce memorable content through quality storytelling.

This course will help its students to organize a strategy of identifying their perfect users and to find ways to connect with them. The participants will learn how to grow their...

This online course teaches how to use Snapchat to generate high quality leads and traffic.

This fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - teaches how marketers are successfully navigating today's media landscape...

This course teaches how market-based allocation systems use prices as rationing devices, encouraging or discouraging consumption and production to reach equilibrium.

This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...