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This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course series explores the fundamentals of business for beginners.Instructors from well-known Wharton Business School explain the basics of:MarketingAccountingHuman...
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This online marketing course explores how to produce memorable content through quality storytelling.
This online course program gives an introduction to digital marketing for beginners. It first introduces learners to the role of marketing and then explores how to apply its...
This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...
This is not a standard business course on writing job applications and practicing interview techniques. Students will learn how to unlock their personal and professional...
This online course explains blockchain and distributed ledger technologies and explores some potential applications.
This online course explores how to sell products, goods and services to Chinese consumers. The course discusses the behavioral characteristics of Chinese consumers as well as...
This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...
This online course teaches Business English in a marketing and sales context.
This online course gives an introduction to SQL and MySQL and shows how to use it for business analysis, marketing, and other data driven use cases.
This online course teaches how to assess the challenges and key opportunities of the globalized market economy.
This online course teaches about SEO and social media growth hacking strategies.
This course shows learners how understanding and targeting their market can help their business stand out from the crowd.
This online course (MOOC) discusses how to compete on the internal European market and protect brands, products or inventions. It includes legal disciplines such as Intellectual...
This online course explores how to create creative advertising campaigns.
This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course will explore how to use observational tools and other techniques for idea generation and will talk about how to evaluate the good ideas from the bad. The goal...
This online course shows how to create a business plan from scratch. It includes all key components such as the product or service description, market and competitor analysis,...
This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.
This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...
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