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This online course program explores the key aspects of global procurement and sourcing, and the importance of procurement to the firm and its stakeholders. It includes topics...
This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.
This online course program gives an introduction to digital marketing for beginners. It first introduces learners to the role of marketing and then explores how to apply its...
This online course program gives an introduction to microeconomics. It shows how decision-making units within the economy (consumers, firms, government) make choices and how the...
This series of online courses gives a comprehensive introduction to public library management. It includes topics such as personnel management, budgeting and finance,...
This online course program aims to provide a contemporary perspective of the global marketplace and evaluate the most effective brand, communication and market entry strategies.
This online course program gives an introduction to online marketing. It includes topics such as digital marketing plans, online marketing strategies, and testing and analytics...
This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
In order to effectively manage and operate a business, managers and leaders need to understand the market characteristics and economic environment they operate in. In this...
This online course program explores the interconnectedness of the global capital markets with a practical emphasis on trading. It also shows how to trade assets such as options,...
This online course series gives an introduction to sales techniques and strategies, with a particular focus on the inbound sales and marketing strategy.
This online course program gives an introduction to international business activities. It covers topics such as national cultures, human resources, marketing, supply chains...
This online course program teaches foundational data skills for marketing. This includes collecting and analyzing data, modeling marketing scenarios, and using Excel, Tableau,...
This online course program gives an introduction to product management. Several individual online courses cover topics such as targeting customers, understanding user experience...
This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.
This online course program explores the core principles of social media marketing. It includes modules on topics such as content marketing, Facebook, Instagram, Snapchat,...
This online course program gives an introduction to market research. It includes the key concepts of market research, sampling, data analysis and interpretation of results.
This online course program gives an introduction to marketing techniques and operations.
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