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This online course explores the latest principles and theories in marketing and how to apply them to the hospitality and tourism industry.
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
This online course helps to become an informed investor by providing learners with the essential concepts for long-term success in managing money. It gives a broad overview of...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This online course explores how to sell products, goods and services to Chinese consumers. The course discusses the behavioral characteristics of Chinese consumers as well as...
This online course teaches about the critical role of the private sector and the use of finance to fund the Sustantainable Development Goals (SDGs) of the World Bank Group.
This online course helps to learn how to apply the concepts of advertising and marketing to branding.
This online course explores the moral limits of markets. It draws upon philosophy and contemporary moral and political controversies to consider what moral limits, if any, the...
In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...
This online course (MOOC) explores various online marketing opportunities and how to use the Internet, social media, and digital analytics to successfully market a business.
This online course teaches to predict financial crises, handle unfair trade practices and minimize risks when investing in emerging economies.
This online course gives an introduction to core microeconomic issues in economic development, focusing on both key theoretical contributions and empirical applications to...
This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...
As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and...
This online lecture examines the choices and constraints regarding sources and uses of energy by households, firms, and governments through a number of frameworks to describe...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This course teaches students how to evaluate market and financial data, and present insights effectively.
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course provides a mathematically rigorous framework to understand financial markets. The course is delivered with data-driven insights from MIT professors and...
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