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This online course explores how and why market segmentation can be used to improve business performance.
This online course gives an introduction to product management. It explores the roles and responsibilities of being a product manager and also includes topics such as managing a...
This online course explores the economics of artificial intelligence (AI) and the implications for economic growth and labor markets.
This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...
This online course gives a first introduction to social media marketing. The course is offered by Facebook.
In this course, participants will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. The course includes eg. how...
In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...
In this IMFx course you will learn, from hands-on demonstrations, how to price different types of bonds, how to calculate different measures of bond yields and how to compare...
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.
This online course teaches how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.
This online marketing course explores what brands are and how they can be positioned.
This online course gives an introduction to digital advertising (search, banner, social media, and more).
This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.
This course shows learners how understanding and targeting their market can help their business stand out from the crowd.
This course teaches how macroeconomic conditions play important roles in business decisions and performance. How aggregate income, unemployment, and inflation rates influence...
This online course (MOOC) explores how to make rational and confident supply chain decisions, by understanding how they impact the finance, market and strategy of a company.
The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...
This MOOC enhances some key skills that international participants will need for a successful transition from studies to employment. The course will teach about the German job...
This online course explores a service-based approach to marketing and management to better serve customers.
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