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This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.

In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course explores a service-based approach to marketing and management to better serve customers.

This online course (MOOC) explores the marketing and sales efforts needed for technology based companies.

This online course gives an introduction to digital marketing as well as its key platforms and implementation types.

This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.

This online marketing course explores how to produce memorable content through quality storytelling.

This online course explores how to measure, manage and analyze customer data to make effective marketing decisions.

Ever wondered why some things become popular, and other don’t? This course explains how things catch on and by the end, students will have a better understanding of how to craft...

This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...

This course teaches students how to evaluate market and financial data, and present insights effectively.

This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.

In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...

In this IMFx course you will learn, from hands-on demonstrations, how to price different types of bonds, how to calculate different measures of bond yields and how to compare...

This online course series teaches how to lead an organization to success by anticipating and leveraging disruptive change brought about by technology and market trends.

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course series gives an introduction to financial markets and the various methods of how companies finance themselves using banks and capital markets.

This online course teaches how to start trading on the Forex Market with real money in Metatrader 4.

In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those...