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In this series of online courses, participants will gain a firm understanding of corporate finance. The courses include accounting principles and financial analysis, how value...

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This online course (MOOC) explores the marketing and sales efforts needed for technology based companies.

This online course program explores the core principles of digital marketing and digital strategy. It also includes topics such as digital channel planning and e-commerce...

In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.

This online course provides a quantitative and model-based introduction to basic economic principles. The course also teaches how to apply these principles to make sense of a...

This course explores how a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of their product. Distribution...

This online course program explores the key aspects of global procurement and sourcing, and the importance of procurement to the firm and its stakeholders. It includes topics...

This online course program gives an introduction to microeconomics. It shows how decision-making units within the economy (consumers, firms, government) make choices and how the...

This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...

This online course program aims to teach learners the knowledge and capabilities to lead organizational change and digital transformation. The courses were designed for digital...

This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...

This online course explains blockchain and distributed ledger technologies and explores some potential applications.

This online lecture series explores new technologies that are disrupting the financial services industry, including AI, deep learning, blockchain technology and open APIs. The...

This online course program gives an introduction to social media marketing. The program is offered by Meta and thus the Facebook platform is its key focus.

This online course teaches the fundamentals of marketing in the internet, including SEO, Google Adwords, Facebook and email marketing.

This online course program gives an introduction to applying Data Science to product management. It explores how to apply data science techniques, data engineering processes,...

This online course helps to learn how to apply the concepts of advertising and marketing to branding.

This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.

This online course teaches how to start a YouTube channel, increase views and subscribers, and build a brand with videos.