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This online course gives an introduction to global financial markets, including the structure and types of capital markets, and how to identify key participants and their impact...

The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...

This online course program explores the core principles of social media marketing. It includes modules on topics such as content marketing, Facebook, Instagram, Snapchat,...

This online course teaches about SEO and social media growth hacking strategies.

This online course helps to become an informed investor by providing learners with the essential concepts for long-term success in managing money. It gives a broad overview of...

This online course introduces learners to the science of business analytics with applications in a marketing context.

This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...

This online course explores entry and location strategies for companies in the Chinese market.

In order to effectively manage and operate a business, managers and leaders need to understand the market characteristics and economic environment they operate in. In this...

This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...

This online course explains the fundamentals of marketing on Youtube.

Participants of this course will become familiar with the general structure of primary and secondary equity markets from a domestic and international perspective. Beginning with...

This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...

This online course program gives an introduction to digital marketing. It starts with the fundamentals of digital marketing and also includes topics such as SEO and SEM,...

This online course explores how to plan and launch a successful social media marketing campaign.

This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.

This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This online course teaches the ins and outs of optimizing a website, from conducting an initial audit to presenting findings and recommendations. Hands-on activities include...

This online course program gives an introduction to market research. It includes the key concepts of market research, sampling, data analysis and interpretation of results.