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This online course gives an introduction to digital marketing as well as its key platforms and implementation types.

This online course teaches how to create a Twitter marketing system, build relationships with Twitter followers, and convert engaged Twitter followers to business leads.

In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...

This online course explores the moral limits of markets. It draws upon philosophy and contemporary moral and political controversies to consider what moral limits, if any, the...

This online course gives an introduction to global financial markets, including the structure and types of capital markets, and how to identify key participants and their impact...

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This online course helps learners to develop an understanding of the basic components of a forecasting model, how to build their own forecasting models, and how to evaluate the...

This course teaches students how to evaluate market and financial data, and present insights effectively.

This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...

This course explores several key issues related to companies, investors, and the interaction between them in the capital markets.

This course teaches how market-based allocation systems use prices as rationing devices, encouraging or discouraging consumption and production to reach equilibrium.

This online course explores the varied and changing approaches to digital marketing, such as mobile and omnichannel marketing and attribution and marketing mix modeling.

This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...

This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.

This online course series explores different aspects of digital and social media analytics. The online program covers topics such as analyzing data coming from social and...

This online course explores the production of beer, beer culture, marketing strategies, and its effects on the human body and health.

This online course teaches the fundamentals of marketing in the internet, including SEO, Google Adwords, Facebook and email marketing.

In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.

This series of online courses gives an introduction to business. Participants can learn fundamental management, communication and decision-making skills. The courses include...

This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.