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This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.
This online course teaches how to profitably re-engage with abandoning website visitors to get them to come back to a site at the right time and with the right message.
In this course, participants will dive into the concepts of rationality and irrationality and understand how they impact our investment decisions and what the consequences can...
This online course series teaches how to lead an organization to success by anticipating and leveraging disruptive change brought about by technology and market trends.
This online course series explores different aspects of digital and social media analytics. The online program covers topics such as analyzing data coming from social and...
This online course teaches the ins and outs of optimizing a website, from conducting an initial audit to presenting findings and recommendations. Hands-on activities include...
This online course helps to learn how to apply the concepts of advertising and marketing to branding.
This online course teaches various methods of building a robust back testing system for trading strategies.
This online course teaches how to use Snapchat to generate high quality leads and traffic.
This online course teaches how to create a Twitter marketing system, build relationships with Twitter followers, and convert engaged Twitter followers to business leads.
This online course (MOOC) explores how to make rational and confident supply chain decisions, by understanding how they impact the finance, market and strategy of a company.
This course begins by further exploring firm behavior in imperfectly competitive market settings: how firms with monopoly power can increase profits through price...
This is an introductory course on options and other financial derivatives, and their applications to risk management. It includes the Black-Scholes-Merton model and other...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.
This online course teaches how to drive social media engagement by linking strategy and tactics and measuring results.
This online course gives an introduction to core microeconomic issues in economic development, focusing on both key theoretical contributions and empirical applications to...
This online course teaches how to start a YouTube channel, increase views and subscribers, and build a brand with videos.
As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and...
This online course explores the latest principles and theories in marketing and how to apply them to the hospitality and tourism industry.
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