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This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...
This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.
This online course explores the basics of influencer marketing and how to create branded content with influencers.
This online course program gives an overview of digital advertising tactics. It includes topics such as search advertising (Google Ads), social media advertising (Facebook,...
This extensive series of online courses is a guide for participants to creating their own business. The course covers a progression of topics necessary for successful business...
This online course gives an introduction to the elements of a successful negotiation. It also shows how to avoid common mistakes and how to apply the principles of strategic...
This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
This course teaches about the concept and tools that combine innovation and strategy. Starting with the 3 pillars that make up the core business model, this approach recommends...
This online course program gives an introduction to financial derivative instruments. It includes pricing and valuation of forwards, futures, swaps, and options. It also gives...
This online course series gives an introduction to strategic management, global supply chain management, disruptive innovation, and sustainability for the global enterprise.
This online course program gives an introduction to modern experimental strategy. Applications include designs for optimization experiments and modern data analysis techniques...
This online course (MOOC) explores the right strategies for companies which plan to operate globally.
This online course program explores the fundamentals of sales strategies and techniques. The courses include topics such as the buyer journey and decision-making process,...
This online course program from Wharton School explores how to develop and deploy business strategies. It covers topics such as competitive advantage, connected strategies, and...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course from Harvard Business School Online explores the skills, strategies, and tools to rise to leadership responsibilities and guide organizations effectively. It...
This MOOC explores the interaction between strategy and sustainability.
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