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This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
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This online marketing course explores what brands are and how they can be positioned.
This online course teaches the fundamentals of Growth Marketing in five hours of basic, intermediate and advanced marketing lessons.
This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...
This online course explores artificial intelligence, how it’s perceived today and the differences between the hype, marketing and reality of AI.
This introductory online course to markets covers many topics. Participants will eg. learn why interest rates have always been a key barometer in determining the value of...
This course teaches how market-based allocation systems use prices as rationing devices, encouraging or discouraging consumption and production to reach equilibrium.
This online course teaches how to perform as a ClickBank affiliate.
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This online course explores how to create creative advertising campaigns.
This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.
This online course explores the moral limits of markets. It draws upon philosophy and contemporary moral and political controversies to consider what moral limits, if any, the...
This online course explores the fundamentals of behavioral perspectives in marketing.
This online course explains blockchain and distributed ledger technologies and explores some potential applications.
This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...
This online course (MOOC) explores the core strategies content marketers use to acquire and retain customers profitably.
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.
This online course covers eight trading strategies that work in emerging markets. These include strategies based on momentum, momentum crashes, price reversal, persistence of...
This online course gives an introduction to the generation and transmission of electricity. It also explores the electric industry’s core activities.
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